Back when 2010 Topps Prime was released, I was unconvinced it had the staying power to be a long term brand for the calendar. After a tremendous year in 2012, and some nice looking examples in 2013, Prime has become better than I could have ever guessed.
Here are some of my favorites:
This year’s set looks better than any of the previous years have been, especially on the box hit rookie cards that we know will be the main focus of the product. They have taken on a look very much like Topps Supreme, and that is a very good thing. Prime has always been about using all sorts of swatches from the premiere, breaking from the normal jersey relics that are everywhere.
No one can deny that the booklet cards are also a big draw, making a big statement very early in the year. Although booklets are common later on in the season, these are some of the early ones that feature pictures from the premiere. We get some booklets in Inception with the retouched photos, but this is a bit more attractive for people that dont like those airbrushed versions.
As for the base autographs, the design is always cool. To see that Topps is going to be adding people like Favre, from what we are seeing, I think this could be more that just a fun rip. The full bleed design with autographed base cards is always something I will support, and I cant wait to see who is on the checklist this year.
Prime may be lost once the season switches into high end mode to close everything out, but it works as a mid year product. Im a fan.